Campus Resources

The following are being made available as virtual resources for campus communicators. If you have specific needs not addressed in our toolboxes, or have any questions, feel free to contact us.

Brand Assets

Colors

Colors

The official blue and gold and secondary color palette were specifically created to represent UCI's brand and identity.

Typography

Typography

UCI’s typography is classic yet modern and reinforces the brand.

Graphics

Wordmarks

Wordmarks

UCI’s graphic standards revolve around these wordmarks, which are custom.

UCI Seal

UCI Seal

The UCI seal is the visual symbol of the university, and the most formal expression of identity of the university.

Anteater Graphics

Anteater Graphics

Many variations of Anteater graphics — ranging from fun to fierce — have been developed over UCI’s history.

Photos & Video

Image Resources

Image Resources

Access the UCI Image Archive and Flickr accounts to access UCI images.

Video Resources

Video Resources

The video resources vault includes b-roll footage, release forms, and best practices for shooting and editing video.

Editorial

Nomenclature

Nomenclature

Everything that you've ever wanted to know about writing, speaking and communicating about the University of California, Irvine.

Meet the Media

Meet the Media

Tips for raising your comfort level in working with the media with these tips in responding to media inquiries and honing your interviewing tactics.

Gift Announcements

Gift Announcements

Here are some guidelines for working with University Advancement and Strategic Communications in promoting a UCI gift announcement. (PDF)

Templates

Graphic Templates

Graphic Templates

Access the official suite of InDesign, Word and PowerPoint templates for ads, newsletter, postcards and other materials.

Media Templates

Media Templates

Download media relations templates for press releases, media advisories and news briefs.

Guidelines

Graphic Standards

Graphic Standards

A clear, cohesive and consistent visual identity is a significant component to building UCI’s name and brand to our audiences.

Editorial Style Guide

Editorial Style Guide

This style guide had been compiled to help achieve a consistent image across the variety of written communication materials that represent UCI.

Social Media

Social Media

Social media resources for the UCI community, including directory, guidelines, tips and hashtags.

UC Identity

UC Identity

Comprehensive guidelines and policies covering the use of the University of California's trademarks are available through UCOP.

Additional Resources

Presentation Files

Presentation Files

Click to download PDF version of UCI overview presentation.

For original PowerPoint file, please contact 
communications@uci.edu.

Recommended Vendors

Recommended Vendors

Recommeded vendors for the following aspects of media production.

Order Publications

Order Publications

Order copies of our latest publications through this online order form. (UCInetID login required)

Emergency

Emergency

The Emergency Preparedness page has been developed by Strategic Communications as a resource for the campus community.